Unitasker Wednesday: CupCase

All Unitasker Wednesday posts are jokes โ€” we donโ€™t want you to buy these items, we want you to laugh at their ridiculousness. Enjoy!

I’m a lady. I have lady garments. But want to know what I don’t have? I don’t have a special purse called the CupCase in which to carry around these lady garments:

I’m just imagining myself, walking down the street, carrying my CupCase. La-dee-dah!

Because carrying a spare bra or two with me around town wouldn’t be weird. Nope. Not weird at all.

Technically, the CupCase is to put in your luggage when you travel to protect your bras from wrinkling, although only one marketing photograph on the product’s official website really shows that. (Probably because the thing is HUGE and would likely wrinkle all your other clothes in your suitcase — the clothes that other people actually would see on you.)

Instead, most of the images are of women carrying it around, like a cute clamshell purse, and standing on a runway next to a private jet. Which, I guess if you can afford to travel in a private jet, you can afford to buy all new clothes (except for lady garments) at your destination.

Thanks to reader Linda for sharing this first unitasker of 2013 with us. The first image is from Amazon and the second is from the official CupCase site.

30 Comments for “Unitasker Wednesday: CupCase”

  1. posted by Lisa on

    Maybe it can double as a purse. ๐Ÿ˜‰

  2. posted by Joyce on

    I’m not exactly sure what it would take to make a bra wrinkle in the first place. It’s certainly not something I worry about when I travel.

  3. posted by Another Deb on

    Golly! If only there was a list of helpful hints from a commercial website for this….

    “Five wierd tips for keeping your bras unwrinkled when you travel”

    1. Only travel with young bras.
    2. Bring an iron with you in the suitcase.
    3. Wash them in Oil of Olay.
    4. Wear ALL of the bras for your vacation layered safely against your (unwrinkled) bazooms.
    5. Buy only stainless steel bras instead of the tinfoil like you’re obviously wearing on your head.

  4. posted by adora on

    Another product to solve a problem that didn’t exist. If you have wrinkles on your bra while you’re wearing it, aren’t you wearing the wrong size?

  5. posted by annie on

    Silly me, I just stuff my unders in the cups to keep them from smooshing. Never knew I was doing it wrong!

  6. posted by Marie on

    Well, bras do have a tendency to get mashed in luggage. Speaking as one who would rather not buy new pricy bras too often, I could see this unitasker would be useful. It’s not one that I would spend money on, though!

  7. posted by Shannon on

    Does the CupCase come in sizes…. cause some lady garments are bigger or much smaller than the picture…

  8. posted by Linda on

    I’m honored to have been chosen for the first unitasker submission of 2013.

    Thanks, and happy new year!

  9. posted by juxta on

    I have a fussy bra made of some fabric (La Senza calls it Itec) that cannot be folded, smooshed or generally assaulted in any way without disfigurement of the bra. I have no idea why I still keep it around, it’s such a pain to take with me anywhere.

  10. posted by M. Johnson on

    This looks cool

  11. posted by Renee on

    The funny thing is the lady in the photo doesn’t look like she would need lady garments big enough to go in the CupCase.

  12. posted by Vickie on

    But WAIT…there’s more!

    If you look at the Amazon link, you’ll see this is but one of bra protectors and travel bags.

    Look about 1/3 way down the page and you’ll see the section titled Customers Who Viewed This Item Also Viewed.

  13. posted by Rachel on

    It might not be a unitasker. From the video screenshot here on the CupCase web site:


    It looks like you could also wear the CupCase itself!

    Think of it, one of those armored bra-like things people like Madonna wear, doubling as a carrying case for your regular bras.

  14. posted by rutheverhart on

    This is my favorite unitasker so far!

  15. posted by deb on

    I looked at the other bra cases listed at Amazon that Vickie mentioned. One called the Braza has a bunch of reviews from women who can fit 4 bras in the case. I’m wondering if I’m the only woman who travels with two bras at most (sometimes only one!!!). How many bras are enough on a trip?

  16. posted by Lise on

    Hahahaha! A bra bag? REALLY???

  17. posted by Monica on

    Wow, I’m stumped. I googled a little and seems the owner of the site is an entrepreneur and invented those cases. For that, kudos to her.

    I can see how it would be useful if you travel a lot, but, we travel so seldom, it’d be pointless to own that.

    Still, I don’t see how a bra can get wrinkly or damaged. Maybe ‘cuz mine are so padded. ๐Ÿ˜›

  18. posted by Nicky at Not My Mother on

    To be fair, molded cup bras shouldn’t be smooshed because then the molded cups lose their shapes (and hence their reason for existence). My bra fitter is always telling me I should store the bras flat (preferably with undies rolled inside them to help support) instead of folding them with one cup pushed inside the other.

    Of course, I don’t listen. Who has drawers that big? But I can see someone who does buy expensive bras and wants to look after them would find this very useful.

  19. posted by Another Deb on

    From the looks of it, this is the ONLY thing the woman travels with. For that reason, I am guessing her possible profession…

  20. posted by lori ann on

    SOOO cute! Id use it as a purse to take to the movies or dinner – but sure wouldnt haul around a bra in it! As for vacation, I want a vacation from wearing bras!!!

  21. posted by Devyn on

    No, I can kinda see this one. If you have expensive bras or inexpensive ones that can’t be smooshed, like I do, this can come in handy. Also, who says it’s huge? When you have DD’s like me and you need at least 3 to travel. I am wondering how I’m going to make it back from this vacation where I bought some bras without smooshing them.

  22. posted by Kuan on

    Not sure if you’ve already covered this, but here’s the banana slicer:

  23. posted by Christine on

    Possibly it’s because my chest is *incredibly* impressive, but I’ve never had a problem with wrinkly bras. but then I don’t need the molded cup bras. Any wrinkles in the bra fall out when I put them on.

  24. posted by Laetitia in Australia on

    I think the ladies used on the official website are more in danger of showing their knickers than their bras! Plus, if one just looked at the pictures, one could be forgiven for thinking their were advertising accessories (hats, purses and platform-soled shoes) – fairly useless to catch the eye of a random shopper.

  25. posted by Dot on

    I thought this was a case to carry around china cups,to work for example , and you didn’t want them to get broken . .. . took me a while , but I figured it out . . . .

  26. posted by Anne on

    I, too, thought about china cups at first. Based on shape alone, I wonder if this would also work for knitting. Only issue might be snagging yarn on the zipper.

  27. posted by Bra Fitter on

    As a former professional bra fitter at several prestigious lingerie selling retailers (including one endorsed by the Big O, Oprah herself), I see this travel case as useful. If you are a woman that complains that her bras do not last or are one of the many women that wear bras that are misshapen, then this would come in handy. As for all of you who think that pushing your breast into a bra irons out the wrinkles from deformity, you are all wearing the wrong size.

  28. posted by [email protected] on

    I actually think this is useful too, for the right person. The average person probably wouldn’t need this. I however could see this used by a lady, such as a showgirl, someone who models and travels to shows, or someone who makes fancy lingerie. Their costumes can be quite exquisite and can’t be stuffed into a suitcase like a normal bra. At first it seems silly.

  29. posted by Jacquie on

    WOW, oh WOW. How have I lived without this?

    Probably as I’m only an A cup, and as I HATE the preformed rubbery bra cups, my bras don’t crimp, crush or crease when tucked into the corners in my case.

    But I do so hate businesses that can’t keep their websites up to date. 6th of January and they still have all their Christmas marketing stuff showing – don’t they know it’s 12th night and it’s really unlucky not to have their decorations down by today?

  30. posted by mclicious on

    Yeah, I have to say that this isn’t terrible. It seems unnecessary if you wear an easy-to-find, smallish size that you can find at Target or Victoria’s Secret, but when your size is only available in bras that cost $60 on sale? Yeah, I wouldn’t mind something like this.

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