This week, Ikea announced that it will be selling a new television with an attached cabinet that has DVD and BlueRay players and stereo speakers built into it. It’s called the Uppleva:
The purpose of the Uppleva is to get rid of the cable mess and lack of visual uniformity that often comes with televisions and components today. The cabinet also can be configured to include additional space for more components, like a digital cable box. And, it comes with a universal remote.
The new television has been referred to as “groundbreaking” and an “amazing all-in-one television” since the announcement, but I’m going to shy away from both of those phrases. To me, it’s simply the reintroduction of the console television with modern components. It’s attractive and effectively hides all the cable mess and visual distractions. It’s certainly an uncluttered entertainment center and it’s nice to see companies creating streamlined products.
According to Reuters, the system will be “in five European cities in June, throughout seven European countries this autumn, and in its remaining markets [such as the USA] in the summer of 2013.” The electronics were designed specifically for Ikea by China’s TCL Multimedia Technology Holdings (they create the brands TCL, ROWA, Thomson, and RCA). Prices for the Uppleva system have not yet been announced.
What do you think of the Uppleva?